PINNACLE FOODS GROUP LLC LAUNCHES DUNCAN HINES® PROFESSIONAL

Parsippany, N.J. & Pico Rivera, C.A. (November 1, 2011)-- Pinnacle Foods Group LLC and BakeMark USA are pleased to announce a joint venture launch of Duncan Hines® Professional, a line of cake mixes for the Baking Professional available beginning today. The new line has been developed to address the needs of professional bakers who are looking for signature Duncan Hines cake mixes in 50-pound bulk bags.

“We receive many requests from professional bakers who love the moistness and flavor of our Duncan Hines cakes, but would like to purchase in bulk,” says Mike Lyons, vice president of Food Service, Pinnacle Foods Group LLC. “We’re pleased to announce through this partnership with BakeMark USA we are now able to deliver everything a professional baker needs- maximum yield, a consistently even rise, and the strength needed for handling - all with the signature moistness of Duncan Hines.”

BakeMark USA is one of North America’s largest bakery distributors with more than 90 years of experience supporting bakery customers. They are the exclusive distributor of the Duncan Hines Professional line of cake mixes, which are now available in White, Devil’s Food, and Yellow cake.

“We are very excited about this partnership and the opportunity to offer our customers another product of outstanding quality and value,” said Carlos M. Cojulun, marketing director, BakeMark USA. “Duncan Hines is a well-loved brand in the baking industry and we are pleased to add the Professional line of cake mixes to our product portfolio.“

Duncan Hines Professional cake mixes are available starting November, 1 2011, exclusively distributed through BakeMark USA.  For additional information, visit www.DuncanHinesProfessional.com.


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About Pinnacle Foods Group LLC
Millions of times a day in more than 85% of American households, consumers reach for Pinnacle Foods brands. We are a leading producer, marketer and distributor of high-quality branded food products, which have been trusted household names for decades. Headquartered in Parsippany, NJ, our business employs more than 4,300 people in North America. We are a leader in the shelf stable and frozen foods segments and our brands hold the #1 or #2 market position in 10 out of 13 major category segments in which they compete. Our Duncan Hines Grocery Division manages brands such as Duncan Hines® baking mixes and frostings, Vlasic® pickles, peppers, and relish, Comstock® and Wilderness® Fruit Pie Fillings, Mrs. Butterworth’s® and Log Cabin® syrups, Armour® canned meats, Nalley® and Brooks® chili and chili ingredients, and Open Pit® barbecue sauces. Our Birds Eye Frozen Division manages brands such as Birds Eye®, Birds Eye Steamfresh®, C&W®, McKenzie’s®, and Fresh like® vegetables, Birds Eye Voila!® complete bag meals, Aunt Jemima® frozen breakfasts, Swanson® and Hungry-Man® dinners and entrees, Van de Kamp’s® and Mrs. Paul’s® seafood, Lender’s® bagels and Celeste® pizza. Our Specialty Foods Division manages Tim’s Cascade Snacks®, Hawaiian™ Kettle Style Potato Chips, Snyder of Berlin® and Husman’s® in addition to our food service and private label businesses. Further information is available at www.pinnaclefoods.com.

About BakeMark USA
BakeMark USA is the nation’s leading bakery suppliers.  The company delivers a complete line of bakery and food ingredients and supplies, including mixes, bases, fillings, icings, glazes, frozen products, flour, sugar, shortening and bakery packaging supplies.  BakeMark’s exclusive brands include Westco®, Trigal Dorado®, BakeQwik®, BakeSense®, the new C’est Vivant® chocolate and confectionary line and new Duncan Hines® Professional. For more information please visit www.yourbakemark.com . BakeMark USA is a subsidiary of CSM, the largest supplier of bakery products worldwide. CSM generates annual sales of € 3 billion and has a workforce of around 9,700 employees in 28 countries. CSM is listed on NYSE Euronext Amsterdam. For more information www.csmglobal.com